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Photo Courtesy of Chase Hoffman Photography

Is your business already using Twitter? If not, today might be the perfect time to do so. Especially since they have a Twitter 101 for Business guide for you.

Wondering why you’d want to use Twitter? Here’s what they say:

Twitter is a communications platform that helps businesses and their customers do a number of useful things. As a business, you can use it to quickly share information with people interested in your company, gather real-time market intelligence and feedback, and build relationships with customers, partners and other people who care about your company. As an individual user, you can use Twitter to tell a company (or anyone else) that you’ve had a great–or disappointing–experience with their business, offer product ideas, and learn about great offers.